Starting next week, the liberal group MoveOn will run a 30-second television ad in Maine and Arkansas highlighting what they describe as the "human cost" of delaying the public option.

"Our health care system is clearly in crisis," reads a statement from Ilyse Hogue, MoveOn's Director of Political Advocacy. "People are dying without care, yet some in Congress apparently think the status quo is acceptable--or would have us wait for things to get even worse before we can expect real reform."

The so-called 'trigger' is simply a ploy by those who oppose a public option to delay or kill this vital reform. This ad should serve as a clear signal to Senator Snowe, Senator Lincoln or anyone else consider the 'trigger' that half-measures are unacceptable. Americans need health care reform with a public option now."

The ad will run for one week, beginning Monday.